Case Study: Blue Bat Design Delivers Stunning Visuals for the 2023 Fiserv Investor Conference at NYSE
Background: Fiserv, a global financial services technology company, approached Blue Bat Design to create a captivating and sophisticated look for their highly anticipated 2023 Investor Conference. The conference, held at the iconic New York Stock Exchange (NYSE) on November 15, aimed to showcase Fiserv’s latest innovations, financial achievements, and strategic goals to an audience of investors, analysts, and industry leaders.
Challenges: Blue Bat Design faced several challenges in designing the visual identity for the conference. The team had to strike a balance between the professionalism expected in the financial sector and the need for a modern and engaging visual experience. Additionally, the design had to resonate with the Fiserv brand while incorporating elements that would capture the attention of a diverse audience.

- Initial Consultation: Blue Bat conducted thorough discussions with the Fiserv marketing and events teams to understand the key themes, messaging, and goals of the conference.
- Concept Development: Leveraging insights gained from the consultation, Blue Bat crafted several concepts that reflected Fiserv commitment to innovation, reliability, and growth.
- Feedback and Iteration: The iterative process involved refining the chosen concept based on Fiserv input, ensuring the final design would meet the client’s expectations and effectively communicate the conference’s core messages.
- Visual Elements: The design team created a cohesive visual identity incorporating the Fiserv logo, modern imagery, and subtle futuristic elements to convey innovation.
- Implementation: Blue Bat collaborated closely with the Fiserv event production team to seamlessly integrate the visual elements into various touchpoints, including stage backdrops, signage, presentations, and promotional materials.

On-site Presentation Support Key Stats



The 2023 Fiserv Investor Conference at the NYSE successfully featured a visually striking and cohesive design that captured the attention of attendees and effectively communicated Fiserv commitment to excellence and innovation.
Blue Bat Design’s thoughtful approach, collaboration with the client, and attention to detail contributed to the overall success of the event, leaving a lasting impression on participants and reinforcing the Fiserv position as a leader in the financial technology sector.